Multi-year system's change work
Multi-year system's change work
KEY OUTCOMES
Actionable system map
LetsEndDV.orgeducational site + message testing tool
Let's End DV: top 20% podcast Oct '23
Journalist Playbook: a resource to improve coverage
Refined research skills for sensitive topics and users
“The systems map is a masterpiece... You need to find ways to keep using it. It's a huge contribution. No one does systems maps well."
3rd Party Consultant for Blue Shield Foundation of CA
MY ROLE
• Research Lead, Strategy
COLLABORATORS
• UX Director/PM
METHODOLOGIES
• Secondary Research
• Structured interviews
• Affinity mapping → insights &
opportunities
• System mapping workshops
Our client had a bold goal: create a systems map of the perceptions and realities around domestic violence in California, in order to shift that system for the better.
Through interviews and workshops with 20+ experts in domestic violence, we built a highly approachable systems map that captures the status quo, and identifies key points where intervention could promote positive change. This work formed the bedrock for 3 years (and counting) of systems intervention work.
Actionable system map
LetsEndDV.orgeducational site + message testing tool
Let's End DV: top 20% podcast Oct '23
Journalist Playbook: a resource to improve coverage
Refined research skills for sensitive topics and users
“The systems map is a masterpiece... You need to find ways to keep using it. It's a huge contribution. No one does systems maps well."
3rd Party Consultant for Blue Shield Foundation of CA
MY ROLE
• Research Lead, Strategy
COLLABORATORS
• UX Director/PM
METHODOLOGIES
• Secondary Research
• Structured interviews
• Affinity mapping → insights &
opportunities
• System mapping workshops
Our client had a bold goal: create a systems map of the perceptions and realities around domestic violence in California, in order to shift that system for the better.
Through interviews and workshops with 20+ experts in domestic violence, we built a highly approachable systems map that captures the status quo, and identifies key points where intervention could promote positive change. This work formed the bedrock for 3 years (and counting) of systems intervention work.
Actionable system map
LetsEndDV.org educational site + message testing tool
Let's End DV: top 20% podcast Oct '23
Journalist Playbook: a resource to improve coverage
Refined research skills for sensitive topics and users
“The systems map is a masterpiece... You need to find ways to keep using it. It's a huge contribution. No one does systems maps well."
Our client had a bold goal: create a systems map of the perceptions and realities around domestic violence in California, in order to shift that system for the better.
Through interviews and workshops with 20+ experts in domestic violence, we built a highly approachable systems map that captures the status quo, and identifies key points where intervention could promote positive change. This work formed the bedrock for 3 years (and counting) of systems intervention work.
MY ROLE
• Research Lead, Strategy
COLLABORATORS
• UX Director/PM
METHODOLOGIES
• Secondary Research
• Structured interviews
• Affinity mapping → insights &
opportunities
• System mapping workshops
Multi-year system's change work
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3
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5
Actionable system map
"The systems map is a masterpiece... You need to find ways to keep using it. It's a huge contribution. No one does systems maps well."
3rd Party Consultant for Blue Shield Foundation of CA
Our client had a bold goal: create a systems map of the perceptions and realities around domestic violence in California, in order to shift that system for the better.
Through interviews and workshops with 20+ experts in domestic violence, we built a highly approachable systems map that captures the status quo, and identifies key points where intervention could promote positive change. This work formed the bedrock for 3 years (and counting) of systems intervention work.
MY ROLE
• Research Lead, Strategy
COLLABORATORS
• UX Director/PM
METHODOLOGIES
• Secondary Research
• Structured interviews
• Affinity mapping → insights &
opportunities
• System mapping workshops
1
2
3
4
5
Actionable system map
"The systems map is a masterpiece... You need to find ways to keep using it. It's a huge contribution. No one does systems maps well."
3rd Party Consultant for Blue Shield Foundation of CA
Our client had a bold goal: create a systems map of the perceptions and realities around domestic violence in California, in order to shift that system for the better.
Through interviews and workshops with 20+ experts in domestic violence, we built a highly approachable systems map that captures the status quo, and identifies key points where intervention could promote positive change. This work formed the bedrock for 3 years (and counting) of systems intervention work.
MY ROLE
• Research Lead, Strategy
COLLABORATORS
• UX Director/PM
METHODOLOGIES
• Secondary Research
• Structured interviews
• Affinity mapping → insights &
opportunities
• System mapping workshops
KEY OUTCOMES